I'd rather be
in the field.

Erin Naylor — Lead UX Researcher, headphones on, mid-workday.

Mid-session, headphones on — listening for the patterns no one says out loud.

Studio of
Erin Naylor
Est. 2020

Building worlds
from whispers.

The best research is the kind product partners can actually ship.

Four and a half years deep in enterprise CCaaS — turning the quiet patterns of how people actually work into product strategy that ships the same week.

GenerativeEvaluativeStrategyCCaaS · AI · Voice
§ 00 — One Researcher · 20+ Pods

The Operating Model

One researcher.
Twenty pods. AI in the loop.

A continuous loop — analyze, execute, build — so shipped work feeds the next cycle.

AI · 20+ Pods
One researcher, twenty pods.AI in the loop — analyze, execute, build, and feed the next cycle.§ 01 — ANALYZEMake sense of signalCLAUDECHATGPTCOPILOTBECOMESResearch planningQuantitative analysisTranscript analysisTriangulationUsability evals§ 02 — EXECUTETurn signal into shipped scopeJASPERZAPIERCOPILOTBECOMESProduct requirementsRoadmap buildingCase study writingUX writing & contentProject managementBusiness alignment§ 03 — BUILDShow, don't tellFIGMA MAKEGEMINILOVABLEBECOMESClickable walkthroughsVisualsUI↻ shipped work feeds the next cycle
§ 01 — The Manifesto

Data is the whisper of a behavior. Strategy is the world we build to house it. Research worth doing is research someone ships.

— Signed, the researcher.

§ 02 — About the researcher

Hi, I'm Erin.

Lead UX Researcher & Product Strategist. I own the path from ambiguity to shipped scope.

I focus on the hard part of product work — not just what users say, but what that means for what gets built, when, and how confidently. Research leader turning ambiguity into shipped outcomes — owning discovery, GA readiness, and roadmap execution across enterprise service platforms.

For 4+ years at Sprinklr, I've worked across enterprise Service platforms: Voice/CCaaS, Workforce Management, Supervisor tooling, Social Care, and AI Copilot. My work isn't limited to research reports. I own discovery through to delivery — translating findings into prioritized Jira, GA readiness sign-offs, MVP frameworks, and release-aligned outcomes.

I'm most effective where the stakes are real: enterprise customers who can't afford a bad launch, product teams navigating scope tradeoffs, and cross-functional partners who need clear signal to make fast decisions.

Outside of work — avid swimmer, outdoors person, and deep lover of fantasy and adventure stories. The kind where the world-building is so thorough you trust every decision inside it. That's the standard I bring to product research.

Based

Austin, TX

Currently

Sr. UX Researcher → Product Strategy Partner, Sprinklr

Open to

In-house, contract, or advisory (next quarter)

§ 03 — Selected Files

Six projects, honestly told.

From the Archive

✦ From the Archive ✦

Earlier explorations and conceptual work — the experiments that shaped what ships today.

§ 03a — Field Notes

Filed observations,
honestly told.

Short, specific, opinionated. What I learned while doing the job — not after.